Kia recently opened booking for their all-new Seltos and recorded 13,424 bookings in the first 24 hours – a new record within the segment. Booking could be made with Kia’s new ‘K-Code’ and 1,973 of these bookings were made through that method.
The K-Code was an exclusive program for current Seltos owners to get priority delivery for the new Seltos. This SUV, for Kia, has been a key brand for them as it has been the reason for more than over 50% of their sales now crossing 5 Lakh units.
Booking for the new Kia Seltos opened on July 14th, 2023 and could be availed through Kia’s official website and authorized Kia showrooms in India. Booking started at a price of Rs. 25,000.
Tae-Jin Park, the Managing Director and CEO of Kia India said, “It is an extremely proud moment for us to see the New Seltos taking forward the winning legacy of the outgoing Seltos. We are confident that the New Seltos will reinvent and grow the mid-SUV segment further. Whether it’s design language, segment-first, and segment-best features, Seltos continues to set newer benchmarks for the industry.”
“Building upon the tremendous success of our K-Code initiative, we are actively exploring the possibility of extending this groundbreaking program to our future launches as well,” added Mr. Park.
The new Kia Seltos continues to get the previous model’s 1.5-litre petrol and diesel powertrain. Additionally, the new Kia Seltos also gets the 1.5-litre 4-cylinder engine from the Carens. The new 1.5-litre turbo-petrol engine produces 158bhp and 253Nm of torque that comes mated to either a 6-speed IMT or a 7-speed Dual-Clutch Gearbox.
For the safety net, the new Seltos boasts ADAS 2.0 which comes with 17 features. Some of these features are adaptive cruise control, front collision warning, lane departure warning, lane keeping assist, lane following assist, and blind-spot collision warning.
The new Kia Seltos has taken the market by storm, clearly. They’ve beaten the previous mid-size SUV segment’s record of the highest bookings in 24 hours. This goes to show us that Kia is continuing their run of producing premium vehicles and adhering to the communities needs.