Ducati Multistrada V4 Rally Joins Factory Customisation

• Personalise colours, wheels, seats, subframe finishes and brake callipers
• Available in Europe for now; no India timeline yet

Ducati has added the Multistrada V4 Rally to its Ducati Factory Made customisation programme for buyers offering a more individual motorcycle straight from the factory. Multistrada V4 Rally is already packed with a 30-litre fuel tank, long-travel Adaptive DSS EVO suspension and its ability to cover long and harsh distances. Ducati Factory Made (DFM) factory-backed personalisation programme will further allow European customers to get a custom bike straight from the factory floor.

With the idea of offering customers a wide mix of aesthetic and technical choices directly off the production line, the company has to ensure uniform fit, finish and quality for this premium adventure tourer. The bodywork can be customised in a wide palette. ‘Icons’ shades are linked to Ducati tradition, ‘Style’ finishes with a glossy look and ‘Sophistication’ colours with matt finishes for a more understated effect. Ducati Performance liveries will also be on offer for interested customers who fancy a more technical appearance, and Ducati Corse liveries for buyers who want full racing appeal. You can even get Automobili Lamborghini Ad Personam shades such as Viola Pasifae, Arancio Xanto, and Blu Uranus for even more drama.

The rear subframe can be specified in different finishes (including titanium), while the spoked wheels are offered in three variants. The Brembo Stylema callipers can also be chosen in multiple colours. There are also different seat options with a range of packages and accessories.

There is, however, one limitation for now. Ducati says the Factory Made service is currently available only for the European market. There is no official word yet on India.