TVS Motor Working On This Sub-500cc Norton To Rival Royal Enfield: Report

is planning to launch the much talked about ” brand in the Indian market with a sub-500cc retro model, suggests an industry report. The premium motorcycling segment is currently dominated by , and the entry of a new retro cruiser will help TVS gain more traction in this segment. Moreover, what’s interesting to note is that there may be not one but two upcoming bikes in in the sub-500cc domain that could see the light of the day by 2028.

TVS-Norton Upcoming Bike

TVS and Norton are said to be equally involved in the development of this Royal Enfield rival. The bike will understandably use a completely fresh frame from the ground-up, however, the powertrain could see some similarities with the existing TVS 300cc single-cylinder liquid-cooled motor.

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TVS has more than a single engine that displaces around 300cc; there is the popular 312.12cc BS6 engine which does duties on the Apache RR310 and the RTR310 bikes, and the newly developed 299cc, liquid-cooled, single-cylinder engine that is most likely to be used as a base for the upcoming Norton bike in India. The engine on the upcoming Norton motorcycle could be built around this 300cc unit.

Will TVS Ronin Be Discontinued?

The Norton bike in question may not share the same territory as the Ronin, however, it’s still too early to comment on that. The Ronin, on the other hand, hasn’t exactly been the best-seller for the Hosur-based two-wheeler maker. Even though a very promising product, the Ronin hasn’t appealed to the average cruiser customers that are clearly more inclined towards the Hunter 350 and the Classic range. On the top of that, the entry of other premium two-wheelers such as the Triumph Speed 400 and the Harley-Davidson’s X440 have further raised the stakes.

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Since Norton as a brand is still largely unknown in the Indian two-wheeler market, mass-market products that do not ask for a leg and an arm might be the right way forward for the brand’s introduction. These bikes will be manufactured in India and sold to the world, just like and others have done with their premium line-ups. Following this, TVS might decide upon the introduction of the core Norton motorcycles such as the Commando 961 and more.

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