Introduction to the BMW 3 Series

The BMW 3 Series is a premier luxury sedan available in the Indian market, catering to driving enthusiasts through its performance-focused standard wheelbase variant, alongside a luxury-oriented long wheelbase (LWB) sibling. Sold exclusively in the high-performance M340i spec for the standard wheelbase lineup, this sedan bridges everyday usability with exhilarating sports-car dynamics. It goes up against prominent rivals in the premium mid-size luxury segment like the Audi A4, Mercedes-Benz C-Class, and Audi S5 Sportback.

Design and Interior Highlights

The M340i showcases a distinctly athletic stance compared to its LWB counterpart. Exterior highlights include smoked LED headlights, sleek black exterior trim elements, wing-tipped ORVMs, fender and rear M badging, striking black alloy wheels, a subtle bootlid spoiler, eye-catching red brake calipers, and a bold blacked-out grille. Inside, the cabin receives an all-black theme elevated by sporty carbonfibre and satin silver trims. Occupants are treated to an advanced curved display setup merging a 14.9-inch infotainment touchscreen with a 12.3-inch driver’s display, a 16-speaker Harman Kardon sound system, 3-zone climate control, wireless Apple CarPlay and Android Auto, a sunroof, and powered front seats.

Performance and Safety

Under the hood, the performance sedan houses a formidable 3.0-litre straight-six turbo-petrol engine paired with an 8-speed automatic transmission and an all-wheel-drive system. It pumps out 374hp and 500Nm of torque, pushing the vehicle to a top speed of 250kph while delivering a claimed mileage of 13.02kpl. Safety is uncompromising, backed by a 5-star Euro NCAP rating. Standard safety equipment comprises 6 airbags, ABS with EBD, front and rear disc brakes, traction control, electronic stability control (ESC), ISOFIX child seat mounts, a 360-degree camera, parking sensors, tire pressure monitoring system (TPMS), and hill hold control.

• Powered by a potent 3.0-litre straight-six turbo-petrol engine
• Features standard AWD and an 8-speed automatic transmission
• Equipped with a 14.9-inch touchscreen and 12.3-inch driver's display
• Comes with a 16-speaker Harman Kardon sound system
• Boot space rated at 480 litres
• Sporty exterior styling with red brake calipers and blacked-out grille